PROTON partners Continental Malaysia to boost after Sales Services

PROTON has announced a strategic collaboration with Continental Malaysia to introduce integrated tyre services at selected authorised PROTON service centres nationwide. This effort demonstrates the brand’s dedication to improving customer convenience and providing a seamless ownership experience throughout its network.

Under the collaboration, Proton service centres will operate as comprehensive centres providing tyre sales, expert installation, and after sales support in partnership with Continental Malaysia. By December this year, the company aims to have 60 outlets providing this new service to owners of all its models, allowing customers to enjoy the service at multiple locations nationwide.

Customers can now purchase and install tyres during their routine service appointments that are competitively priced from RM211 per unit for the Proton Saga. Notably, all tyres offered are newly produced for maximum safety and performance, with installation performed by certified Proton technicians to guarantee consistent, high-quality service and assurance.

Included in the tyre service is Continental Malaysia’s Total Confidence Plan (TCP), a one-year road hazard warranty, providing one-to-one tyre replacement in the event of unforeseen circumstances. For individuals seeking greater flexibility, Direct Lending financing is offered, allowing them to manage their tyre payments through more affordable monthly instalments.

Offering a comprehensive after sales service experience
By introducing innovative new products and services, PROTON has significantly upgraded the after sales experience at its authorised service centres. With an industry leading number of 3S/4S outlets nationwide, professionally trained technicians and service advisors as well as strategically located parts centres for quick access to spare parts, it is the company’s aim to be the leading after sales service provider amongst all OEMs in Malaysia.

Key offerings include the FS90 Fast Service, guaranteeing basic car servicing within 90 minutes from vehicle check-in until key handover to the customer, the ProCare Smart Plan (PSP), offering significant savings on maintenance packages with flexible financing, the MyProton App for effortless service scheduling and real-time updates; a convenient Digital Owner’s Manual accessible online; and comprehensive Body & Paint (B&P) services alongside the Proton Insurance Programme (PIP) for expert accident repair and tailored insurance solutions, all ensuring PROTON vehicles remain in optimal condition with genuine parts and certified technicians.

“While PROTON’s headlines over the past few years have focused on our strong sales performance and the launch of new models, we’ve also been investing heavily in after sales services to elevate the customer experience at our authorised service centres. Introducing tyre replacement services is the next step in transforming our 3S/4S centres into complete one-stop centres. This reflects our continued effort to provide the best automotive brand experience for our customers,” said Roslan Abdullah, Chief Executive Officer, Proton Edar.

With over 173 service outlets and 73 Body & Paint centres nationwide, PROTON remains focused on expanding access to high-quality, reliable after-sales care. Customers can also enjoy round-the-clock peace of mind through PROTON’s 24- hour helpline at 1-800-888-8398, which offers roadside assistance anytime & anywhere.

For more information about PROTON’s new tyre service and a list of participating outlets, please visit the official PROTON website or contact your nearest PROTON service centre.